How Families Build and Keep Wealth That Outlives You

For centuries, families have pursued more than a fortune in real estate. It’s about passing on both values and capital. Joseph Plazo, a lawyer and wealth strategist, emphasizes that creating generational wealth is not an accident—it’s the result of strategy.

The Foundations of Wealth Creation

Before wealth can be preserved, it must be created. Experts like Joseph Plazo recommend building both active and passive income.

Take this lesson. Families that built lasting wealth—like the Rockefellers—did so by creating businesses that outlived them.

The Art of Preservation

History shows that the “three-generation curse” is real. The problem isn’t the money—it’s the lack of systems.

Plazo insists, preservation requires tax-efficient vehicles and corporate shields. Proper shields mean wealth endures regardless of economic storms.

The Soul of Generational Wealth

What separates the Vanderbilts from the Rothschilds? Not just numbers, but culture.

Plazo reminds us, creating generational wealth means embedding family values that prioritize stewardship over consumption. It is the secret ingredient in every dynasty.

Designing Wealth for Centuries

Generational wealth is not just cash—it’s continuity.

Plazo advocates automating investments, reinvesting dividends, and embedding governance structures into family constitutions.

That way, the family brand outlasts any single leader.

The Bigger Picture

With markets shifting faster than ever, creating generational wealth is both a challenge and an opportunity.

In the words of Joseph Plazo, “Generational wealth isn’t about you—it’s about who comes after.”

And that’s the heart of it: ensuring prosperity lives longer than you click here do.

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